This project was aimed at illustrated to an audience of incoming high school students and their parents the allure of "getting involved" by way of extracurriculars, sports and the arts.
The challenge of this piece was to clearly communicate vital information from a variety of stakeholders while actively showing the viewer what getting involved loos like. With this, we decided to infused a high-energy musical element - one part classical strings, one part beatbox - to bind the testimonials and b-roll together into a crecendo that conveys passion.
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